SXSW 2012

CDO
Deutsch Advertising
Winston Binch is Partner/Chief Digital Officer at Deutsch LA, where he’s responsible for agency-wide digital strategy and vision, operations, and business and invention development. He works on brands such as Volkswagen, Target, Sony PlayStation, Diamond Foods, Taco Bell, Dr. Pepper/Snapple, and Real California Cheese. Prior to Deutsch, he worked at CP+B as Partner/Managing Director, where he led digital strategy, operations, and agency business development. He was the principal architect of CP+B’s digital capabilities build-out, growing the team from just a few people to 400 worldwide.