SXSW 2012

Analyst
Niko Partners
Lisa is the Managing Partner and Founder of Niko Partners (http://www.nikopartners.com), the Leader in Asian Games Market Intelligence ™. Her responsibility includes client relations, research & analysis, business development, operations, and partnerships. Lisa founded Niko Partners in 2002 and has since developed expertise on the Chinese and Southeast Asian online games industries that has benefitted Niko’s clients, companies that are global leaders in game publishing, game services, hardware, and investments. Lisa has spent 20 years honing her experience in management positions and in the roles of Asian and specifically Chinese market research analyst, Asian and Chinese market entry consultant, Japanese equities analyst, and US-Japan economic policy analyst. She has been a well-regarded speaker on global technology markets for many years. Lisa has lived and worked in New York, Washington DC, Los Angeles, San Francisco, San Jose, Tokyo, London and Sanya (China), and makes frequent trips to Shanghai and Beijing for Niko Partners. Her past US-based international business roles included extensive travel throughout Asia and Europe. She speaks Japanese and is studying Mandarin. She earned an MA in International Economic Policy from The American University in Washington, DC, and a BA in Political Science & International Affairs from UCLA. She believes in peace through intercultural understanding, hence she volunteers her time for AFS Intercultural Programs, a leading global exchange student organization.