Mktg Mgr
PepsiCo
Cristina has joined Pepsico in July 2011 as Snacks Marketing Manager, being Doritos and Ruffles the main brands under her responsibility. Cristina has over 15 years of experience in consumer goods industry. She has started her career in the cosmetics world, working for different brands and companies, such as Yves Saint Laurent, Coty and O Boticário. In 2006, Cristina moved to the foods industry, when she joined Kraft Foods Brazil. In Kraft, she has worked for beverages and biscuits categories, leading Club Social repositioning case. Cristina has an undergraduate degree in Tourism, graduate degrees in Marketing and Foreign Affairs and speaks Portuguese, English, Spanish and French.