SXSW 2012

Pres & Partner
Quizative
Adrian is considered amongst a handful of Canadian’s on the “go-to” list of digital marketing leaders. His career began at IBM and has focused on the interchange of business, technology and marketing. At IBM, Rare Medium, Publicis and FUSE Marketing Group Adrian helped a diverse portfolio of clients learn and lead in the digital space. In 2008, at the beginning of the biggest global recession since the great depression Adrian and his partners launched Innovation Agency, Quizative - which has quickly grown delivering services to clients across the country and globally. Adrian is extremely involved in the marketing community where he helps to inspire and share innovation. This includes helping to organize or chair numerous national conference and award shows for the CMA, Marketing Magazine, NEXT Media and others. Adrian has helped create and teaches the CMA’s Digital Marketing Certificate course, speaks at many universities and has been featured widely in the media including expert appearances in prime-time TV shows on CBC, Global, and The Food Network. While “not on the job”, Adrian serves on the Board of the Heart and Stroke Centre for Stroke Recovery, plays hockey, loves to wakeboard/snowboard, spends time with his family and enjoys a whole different type of innovation with various home-reno projects.