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Filter: Driskill Hotel (Driskill Ballroom)
 

2:00pm

Sex on the Web – The Sabotage of Relationships?

3:30pm

ASL: The Evolution and Future of Online Dating
    The 90’s introduced people to the wonders of dial-up internet, screen names, and the pursuit of digital romance. The only problem was, we never really knew who was on the other end of the screen. Today, there’s a higher level of transparency thanks to the explosion of social networks and dating sites. We voluntarily share our real names, photos, and personal information. But has our capacity for honesty changed online dating? Traditionally, dating sites have used algorithms that rely on user profiles and personal preferences to create matches, but what if the information submitted isn’t true? Sites such as Match.com are evolving their methods to provide more accurate results – like pairing algorithms with user behavior. We’ll hear from innovators in the digital dating world and get unique insights from people who’ve searched for love online. We’ll also see how technology is changing the dating game. Come find out the answer to the burning question: Has the internet made dating easier?

    Speakers
    Cultural Strategist | RAPP | Shon Mogharabi is a Dallas native...


    Type Interactive, Solo
    Hashtag #sxsw #datingtech
    Theme Culture, Science and Play
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP14011


 
 

9:30am

I Used Data Analytics to Game Online Dating

11:00am

The Sports Fan in 2015

12:30pm

When Biomechanics Attack: Hard New Sports Lessons

3:30pm

Fantasy Sports: Where Does It Go from Here?
    Saturday March 10, 2012 3:30pm - 4:30pm @ Driskill Hotel (Driskill Ballroom) (604 Brazos Street, Austin, TX 78701)
    Fantasy sports began in the 1960s as a way for sports junkies to "interact" more with their favorite sports by selecting their own rosters and competing against like minded sports junkies. Until the mid-1990s, distribution of the game was limited to newspapers and magazines and league scoring was done by hand, thus limiting the number of participants. Improvements in technology, specifically the Internet, led to unprecedented growth and it also helped spawn the first real online "social networks", as fantasy players went online to talk smack with one other, trade players and review expert opinions. Today, every major media company and every professional sports league operates some type of fantasy league. There are cable programs and entire satellite TV packages dedicated to serving the fantasy audience--NFL Red Zone on Direct TV. Updates come to mobile devices and there are hundreds of iPhone, Android and Facebook fantasy sports apps and games. Given the continued growth of fantasy sports, where does it go from here?

    Speakers
    Pres | Bloomberg

    VP | USA TODAY | Clay Walker is the Vice President of Affiliate...

    Wide Receiver | Green Bay Packers | Off The Field Greg is the...

    SVP & GM | CBS Sports | Jason Kint is the General Manager of...

    On Air Talent | ESPN | Stephania Bell, PT, OCS, CSCS, is a board-certified...


    Type Interactive, Panel
    Hashtag #sxsw #FantSports
    Theme Culture, Science and Play
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP100020


 
 

9:30am

The Positive Power of Sports

11:00am

Cultures of Basketball: Sports in Higher Education
    Sunday March 11, 2012 11:00am - 12:00pm @ Driskill Hotel (Driskill Ballroom) (604 Brazos Street, Austin, TX 78701)
    In this presentation, I will share the story of a groundbreaking pedagogical experiment that quickly gained national and international attention: teaching “Cultures of Basketball” at the University of Michigan. Inspired by my lifelong love of the game and informed by my scholarly interests in the role that stories, particularly informal stories, play in shaping our daily lives at the individual and collective level, “Cultures of Basketball” quickly surpassed my wildest expectations. Its appearance in university course listings provoked hundreds of student e-mails begging for one of the 24 spots in the course. The impromptu course diary I posted on my blog drew the attention of local newspapers, ESPN.com and other major online venues in this country and abroad, as well as hundreds of readers per day. Finally, the in-class experience provided challenges unlike any I’d faced in my 20 years of university teaching: negotiating the balance between formality and informality, emotional experience and intellectual inquiry, student and student-athlete (students included 8 members of Michigan’s men’s basketball team), the freedom to openly explore uncharted pedagogical ground and the imperatives of academic integrity, all while making my first foray into blogging and micro-blogging social media.

    Speakers
    Assoc Professor | University of Michigan Masters | I teach literature...


    Type Interactive, Solo
    Hashtag #sxsw #basketball
    Theme Culture, Science and Play
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP13938


12:30pm

Online Sports and the Internet's Meaning Machine
    Sunday March 11, 2012 12:30pm - 1:30pm @ Driskill Hotel (Driskill Ballroom) (604 Brazos Street, Austin, TX 78701)
    Ron Prince went from being a disgraced former Kansas State head football coach to being the internet's first job candidate for everything from coaching vacancies to the Presidency of Libya. How did this happen? Via the chaotic and boundlessly enthusiastic meme-building of the sporting internet, the ever-expanding space that has surpassed ESPN as the primary destination for sports fans who want something more than a box score and canned television commentary to feed their bottomless appetite. Spencer Hall of SBNation.com and EDSBS.com will outline the basic growth of the online sports community from its origins in message board and single author blogs to its current configuration of content farms, networks, independent sites, and Twitter feeds. The discussion will trace the current trajectories of online sports communities, follow the money to see what's attracting investors' dollars, and make a few guesses about where it's all headed. There will also be at least one hundred photoshopped pictures of athletes doing silly things, so if the rest disappoints you the pictures definitely will not.

    Speakers
    Editorial Dir | Vox Media/SB Nation | Spencer Hall is the Editorial...


    Type Interactive, Solo
    Hashtag #sxsw #kingdom
    Theme Culture, Science and Play
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_IAP100134


3:30pm

Sports Media: The Beat Goes Gone?
    Until quite recently, there was a single source of record for your favorite sports team: The beat writer. For decades, the local paper determined what sports fans would consume and how they’d consume it.Not until the explosion of the internet were sports fans able to fulfill their desire to know more about their team -- and know that stuff immediately. The web completely innovated the experience of being a sports fan. Pretty soon, athletes were communicating directly with fans. Highlight dunks were published online seconds later. Reporters began to tweet notes from practice instantly.Today's modern sports fan demands immediacy, and this appetite is driving a new kind of sports coverage, one that relies on innovation, both technically and editorially. Our panel will explore the rapid innovation that has occurred in sports journalism, and promises to continue at an exponential rate. We'll seek to answer the question: What will the sports beat look like in 10 years?

    Speakers
    Sr NBA Editor | Yahoo! Sports | Johnny Ludden was the San Antonio...

    Writer | Grantland

    President | BuzzManager Inc | Kathleen Hessert is founder and...

    NBA Writer. Editor of ESPN.com's TrueHoop Network | ESPN.com...

    Dir, Media Services | San Antonio Spurs


    Type Interactive, Panel
    Hashtag #sxsw #sportbeat
    Theme Culture, Science and Play
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP13977


 
 

9:30am

The New Aesthetic: Seeing Like Digital Devices

11:00am

Technology and Fashion
    Monday March 12, 2012 11:00am - 12:00pm @ Driskill Hotel (Driskill Ballroom) (604 Brazos Street, Austin, TX 78701)

    The Technology and Fashion session shows the language of art and design expressed through the intertwining of technology and fashion. Using recent and new technologies, amazing things are happening to clothes: face masks that are a perfect fit using 3D scanning, 3D printed shoes, clothes that display carefully designed lighting as art and 'print' words from Twitter and other sources interactively on the fabric. This session highlights just a few of the amazing things that can be done when technology is combined with creativity.Join Ping Fu, Alison Lewis, Janet Hansen and Sheridan Martin as they show the processes and thoughts that go into producing wearable works of technology.

    Speakers
    CEO | Switch Embassy | Alison Lewis is a fashion technology designer...

    Chief Fashion Engineer | Enlighted Designs Inc | Janet Hansen...

    VP | Jon Peddie Research | Kathleen Maher is a researcher and...

    Founder & CEO | Geomagic Inc | Ping Fu, CEO, Geomagic Honored...

    Sr UX Designer | Microsoft | Sheridan Martin works for Xbox incubation...


    Type Interactive, Panel
    Hashtag #sxsw #geo
    Theme Culture, Science and Play
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP100180


12:30pm

Sex in the Digital Age

3:30pm

Self-Hacking: Self-Knowledge & Data Literacy
    Self-hacking is about self-awareness, pattern spotting and behaviour change. It focuses on the end result of data collection: understanding and action. As important is "data literacy" i.e. data expertise at individual level, not just for businesses and institutions. Uncovering hidden cause and effect in one's behaviour increases individual's autonomy. To self-hack, we need to have access to analytical tools and raw data. Current 'info-graphics' are a far cry from the power a sophisticated data analysis could give to an individual user. What if I want to analyse my data differently to the analysis, let's say, Withings scales app provides, cross-analyse it with my travel data from Tripit to see if my weight is related to change in my diet during travel. Or any other activity I care to track. The possibilities are endless, if only individual users had access to their data and to far more sophisticated tools for data analysis and visualisation.

    Speakers
    Founder | London QS meetup group | - founder of the London Quantified...


    Type Interactive, Solo
    Hashtag #sxsw #selfhack
    Theme Culture, Science and Play
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP11713


 
 

11:00am

Social Shopping: The Zeros & Ones Changing Fashion

12:30pm

PolySocial Reality and the Enspirited World

3:30pm

A Recipe for Success: A Blog, A Brand, A Business
 

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  • AC Select
  • SXSW Interactive Conference
  • SXSW Film Conference + Screenings
  • SXSW Music Conference
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