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Filter: Austin Convention Center (Room 18ABCD)
 

2:00pm

Man Vs. Algorithm: Online Video Curation Face-Off
    Human or Machine? Who really knows what videos you're going to like best? Online video curation is in a heated battle between algorithmic curation and human, editorial selection. Let's settle this debate once and for all.The war of humans versus machines has hit the battlefield of online video curation. Recommendation engines and discovery algorithms are rapidly taking over on some of the world's biggest video sites including YouTube. But a tight band of master human curators are fighting back, like Philip DeFranco and Neetzam Zimmerman (The Daily Wh.at). This session will take test subjects from the audience in a blind face-off to see whether the humans can beat the picks of YouTube's "AL" algorithm. Session is hosted by Marc Hustvedt (Chill, Tubefilter)

    Speakers
    Chill | Marc is currently Head of Strategic Partnerships at Chill...

    Editor | The Daily Wh.at


    Type Film, Panel
    Hashtag #sxsw #VideoPicks
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_FP990224


2:00pm

Man vs. Algorithm: Online Video Curation Face-off

3:30pm

Speed Tweaks: How Fast Can Audiences Drive Edits?

3:30pm

Speed Tweaks: How Fast Can Audiences Drive Edits?

5:00pm

Future of Entertainment: Viewer Becomes User
    Mobile social networking apps continue to grow in popularity, a trend that gives emerging technology companies a unique chance to partner with entertainment channels to provide audiences with an enhanced, personalized experience. Key partnerships between entertainment outlets and social apps like GetGlue and GroupMe are important for marketers to increase visibility, reach and engagement with specific audiences. The development of social networking apps give direct access to audiences who opt-in to receive exclusive content, news and special promotions. Panelists will address how audiences and brands are increasing visibility through apps and allowing audiences to transition from being simple “viewers” to actual “users” as they communicate directly with media through evolving social media platforms.

    Speakers
    Co-Founder | GroupMe | Jared is a Co-Founder of GroupMe, a company...

    Dir of Partnerships | GetGlue | Kimber Myers is the Director...

    VP of Wireless & MTV Mobile | MTV Networks | Michael is Vice...

    Sr Mktg Mgr | Showtime | Paul Chang is a senior manager at Showtime...

    VP of Mktg & Business Dev | Bluefin Labs Inc | Tom Thai leads...


    Type Film, Panel
    Hashtag #sxsw #v2u
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_FP990222


5:00pm

Future of Entertainment: Viewer Becomes User
    Mobile social networking apps continue to grow in popularity, a trend that gives emerging technology companies a unique chance to partner with entertainment channels to provide audiences with an enhanced, personalized experience. Key partnerships between entertainment outlets and social apps like GetGlue and GroupMe are important for marketers to increase visibility, reach and engagement with specific audiences. The development of social networking apps give direct access to audiences who opt-in to receive exclusive content, news and special promotions. Panelists will address how audiences and brands are increasing visibility through apps and allowing audiences to transition from being simple “viewers” to actual “users” as they communicate directly with media through evolving social media platforms.

    Speakers
    Co-Founder | GroupMe | Jared is a Co-Founder of GroupMe, a company...

    Dir of Partnerships | GetGlue | Kimber Myers is the Director...

    VP of Wireless & MTV Mobile | MTV Networks | Michael is Vice...

    Sr Mktg Mgr | Showtime | Paul Chang is a senior manager at Showtime...

    VP of Mktg & Business Dev | Bluefin Labs Inc | Tom Thai leads...


    Type Interactive, Panel
    Hashtag #sxsw #v2u
    Theme Convergence
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP11413


 
 

9:30am

Creating the Code: A BBC Transmedia Documentary

9:30am

Creating The Code: A BBC Transmedia Documentary

11:00am

A Conversation with Joss Whedon

11:00am

A Conversation with Joss Whedon

12:30pm

Everything is a Remix; So Steal Like An Artist

12:30pm

Everything Is a Remix, so Steal Like an Artist

2:00pm

Interactive Keynote Live Stream - How to Read the World

3:30pm

Meat is Might: Epic Meal Time Rules the Web

3:30pm

Meat is Might: Epic Meal Time Rules the Web

5:00pm

Iron Sky: Forging the Future of Film

5:00pm

Iron Sky: Forging the Future of Film
 
 

9:30am

Multiplatform Storytelling: Frontline War Stories

9:30am

Multiplatform Storytelling: Frontline War Stories

11:00am

Can a Social Web of Things Keep TV Cords Connected

11:00am

Can a Social Web of Things Keep TV Cords Connected

12:30pm

Jeffrey Tambor's Acting Workshop

12:30pm

Jeffrey Tambor's Acting Workshop
    Jeffrey Tambor (Arrested Development, The Hangover) returns to SXSW with a version of his workshop that film conference attendees have loved for years. By breaking down the performing process, he’s explored the practical and philosophical approaches that lead to a great performance. Jeffrey has worked with some of SXSW’s favorite actors on stage, helping them (and the audience) to identify and release those fears that keep us all from true artistic freedom. This year, Mr. Tambor will bring his Workshop to both Film and Interactive conference attendees. His career as a Master Teacher of actors has given him insight into human behavior that translates to helping ALL people. Part one-man show, part seminar, part question and answer and endlessly entertaining, Jeffrey’s hilarious and empowering presentation inspires the viewer to discover the artist within.

    Speakers
    Jeffrey Tambor has created some of the most iconic characters...


    Type Interactive, Workshop
    Hashtag #sxsw #Tambor
    Theme Convergence
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_IAP100612


2:00pm

Interactive Keynote Live Stream - Ambient Location and the Future of the Interface

3:30pm

Funny or Die: Future of Comedy & Everything Else

3:30pm

Funny Or Die: Future of Comedy & Everything Else

5:00pm

Reinventing the Graphic Novel for the iPad

5:00pm

Reinventing the Graphic Novel for the iPad
 
 

9:30am

HTML5 for Film: Leading Edge or Bleeding Edge

9:30am

HTML5 for Film: Leading Edge or Bleeding Edge?

11:00am

Branded Documentary: Cause Marketing's Best Media?

11:00am

Branded Documentary: Cause Marketing's Best Media?
    Procter & Gamble recently commissioned Flow Nonfiction to create a documentary film capturing one of its signature cause programs: Pantene Beautiful Lengths. PBL has donated over 272,000 ponytails for real-hair wigs to the American Cancer Society, and also generated significant ROI for the brand itself. How and why has the program succeeded in making good on doing good? Through communication innovation, like branded documentary film. Marketers and filmmakers, your union is at hand. Film-driven campaigns are setting a new standard of authenticity and ROI. PR and digital agencies are leveraging branded film assets through interactive, integrated campaigns -- building brand platforms and driving user-generated content. But how do marketers sell in films to clients? How do filmmakers and brand managers execute the process? How is branded content best leveraged? And does it actually deliver? This panel’s case study provides a 360 view - and best practices - from the campaign’s key partners.

    Speakers
    Co Founder & Creative Dir | Flow Nonfiction | Texas Monthly recently...

    Chief Marketing Officer | Bazaarvoice | As CMO of Bazaarvoice...

    Brand Mgr | Procter & Gamble | Sarah Montante is a brand lover...

    Pres & CCO | DeVries Public Relations | I'm a PR executive by...


    Type Interactive, Panel
    Hashtag #sxsw #BrandedDoc
    Theme Convergence
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP12607


12:30pm

The Business of Kevin Smith

12:30pm

The Business of Kevin Smith

2:00pm

Interactive Keynote Live Stream - Expanding Our Intelligence Without Limit

3:30pm

Changing the Channel: The New Golden Age of TV
    If you're a storyteller with big ideas, the challenge is often seeking outthe right partners who can support your vision and attract an audience.With the Internet coming of age, independent storytellers have access to agreater stable of digital distribution partners eager to creatively andfinancially support these works. Come hear some of the industry's leadingproducers share their insights on how to work with digital distributionpartners like Hulu to create and debut long-form original programming. Thepanel will include exclusive content premieres introduced by Hulu Senior Vice President of Content Andy Forssell, Warrior Poets exec. Morgan Spurlock, ("A Day in the Life"), as well as filmmaker Richard Linklater and the star of his documentary series "Up to Speed," Timothy "Speed" Levitch.

    Speakers
    SVP, Content | Hulu LLC | Andy Forssell is senior vice president...

    Director/ Filmmaker | Warrior-Poets | Morgan Spurlock is a New...

    Bernie/Up To Speed | Writer/Director Richard Linklater’s credits...

    Actor | Speed Levitch | Timothy “Speed” Levitch (born 1970...


    Type Film, Panel
    Hashtag #sxsw #Hulu
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_FP990269


3:30pm

Changing the Channel: The New Golden Age of TV
    If you're a storyteller with big ideas, the challenge is often seeking out the right partners who can support your vision and attract an audience. With the Internet coming of age, independent storytellers have access to a greater stable of digital distribution partners eager to creatively and financially support these works. Come hear some of the industry's leading producers share their insights on how to work with digital distribution partners like Hulu to create and debut long-form original programming. The panel will include exclusive content premieres introduced by Hulu Senior Vice President of Content Andy Forssell, documentarian Morgan Spurlock, ("A Day in the Life"), as well as filmmaker Richard Linklater and the star of his Hulu original series "Up to Speed," Timothy "Speed" Levitch.

    Speakers
    SVP, Content | Hulu LLC | Andy Forssell is senior vice president...

    Director/ Filmmaker | Warrior-Poets | Morgan Spurlock is a New...

    Bernie/Up To Speed | Writer/Director Richard Linklater’s credits...

    Actor | Speed Levitch | Timothy “Speed” Levitch (born 1970...


    Type Interactive, Panel
    Hashtag #sxsw #Hulu
    Theme Convergence
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP100056


5:00pm

WebOriginals: Television's New Guinea Pigs

5:00pm

Web Originals: Television’s New Guinea Pigs
 
 

9:30am

Second Screen Dashboard: Cover Live Events Better

9:30am

Second Screen Dashboard: Cover Live Events Better

11:00am

We Are Legion: Digital (R)Evolution

11:00am

We Are Legion: Digital (R)Evolution

12:30pm

A Conversation with Cliff Martinez
    Cliff Martinez began as a drummer for unconventional bands such as The Weirdos, The Dickies, Captain Beefheart & The Red Hot Chili Peppers. The desire to not wear a sock on his genitals at age 40 and an interest in new technologies led Martinez toward the world of film music. His first film was Steven Soderbergh’s first theatrical release (sex, lies, and videotape) and led to a longstanding collaboration with the director on films such as Kafka, The Limey, Traffic, Solaris & 2011’s Contagion.

    Perhaps it is because of his time in the punk rock scene that Martinez’s scoring approach is nontraditional. His scores tend towards the sparse, utilizing a modern tonal palette to paint the backdrop for films that are often dark & psychological like Pump Up the Volume, Narc, Wonderland, Wicker Park, & Drive. Join Cliff as he discusses his body of work and techniques for keeping the sock from slipping off.

    Moderator:
    Brian Satterwhite, film music journalist, producer/host of Film Score Focus on KMFA, and film music Lecturer at the University of Texas.Cliff

    Speakers
    Film Composer | Ain't it Cool News | Brian Satterwhite is a professional...

    Cliff Martinez began as a drummer for several bands during the...


    Type Film, Conversation
    Hashtag #sxsw #CMartinez
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_FP990249


12:30pm

A Conversation with Cliff Martinez
    Cliff Martinez began as a drummer for unconventional bands such as The Weirdos, The Dickies, Captain Beefheart & The Red Hot Chili Peppers. The desire to not wear a sock on his genitals at age 40 and an interest in new technologies led Martinez toward the world of film music. His first film was Steven Soderbergh’s first theatrical release (sex, lies, and videotape) and led to a longstanding collaboration with the director on films such as The Limey, Traffic, Solaris & 2011’s Contagion. His time in the punk rock scene has made Martinez’s scoring approach nontraditional. His scores tend towards the sparse, utilizing a modern tonal palette to paint the backdrop for films that are often dark & psychological like Pump Up the Volume, Wonderland, Wicker Park, & Drive. Join Cliff and moderator Brian Satterwhite, a film music journalist and UT Film Music Lecturer, as he discusses his body of work and techniques for keeping the sock from slipping off.

    Speakers
    Film Composer | Ain't it Cool News | Brian Satterwhite is a professional...

    Cliff Martinez began as a drummer for several bands during the...


    Type Interactive, Dual
    Hashtag #sxsw #CMartinez
    Theme Convergence
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_IAP100615


2:00pm

Interactive Keynote Live Stream - Coding the Next Chapter of American History

3:30pm

Artists Scoring Film: New Trends in Composing
    What do Trent Reznor, Daft Punk, Linkin Park and The Chemical Brothers have in common? They are recording artists who have crossed over into the world of film composing. This panel will discuss why more filmmakers and studios are turning to musical acts to give their project a distinct original sound and the importance of diversifying as an artist. From collaborating with filmmakers vs. band mates, developing soundtracks and blending their unique sound into score, artists will give a first hand account of their experiences and their significance in the marketing of the film. Key players will be defined, what role they play in the scoring process, how to grab their attention and land the gig.

    Speakers
    Composer/Producer | Joseph Trapanese is a Los Angeles based...

    Dir of Music Creative Affairs | Sony Pictures | Kier Lehman grew...

    “”My favorite music is the music I haven't yet heard. I don't...

    Artist | Linkin Park

    Sr Correspondent | Billboard

    Pres | Fox Music Inc | Robert Kraft has been the chief executive...

    Supervising Music Editor | Todd Bozung is a supervising music...


    Type Film, Panel
    Hashtag #sxsw #scorefilm
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_FP100008


3:30pm

Artists Scoring Film: New Trends in Composing

5:00pm

Movie Screens with Frickin' Laser Beams

5:00pm

Movie Screens with Frickin’ Laser Beams
 

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  • SXSW Interactive Conference
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