Loading…

SXSW 2012 is over. Head to the SXSW 2014 Schedule!

or signup / login to see what your friends are attending and create your schedule!
NEW FEATURE → Login and connect your Eventbrite account to auto-track your Party RSVPs!


View analytic
 

5:00pm

Mobile Games: The Secret Sauce Is Social
    Saturday March 10, 2012 5:00pm - 6:00pm @ Hilton Austin Downtown (Salon H) (500 E 4th St, Austin, TX 78701)
    As the popularity of mobile games continues to experience rapid growth, social elements are emerging as the significant ingredient to successful games - and for good reason. They are the future of mobile gaming.With the proliferation of smartphones in America, it is the right time to usher in a next generation of mobile gaming that is social at its core. Eiji Araki, SVP of Product at GREE International, Japan's leading mobile social gaming platform with 5 years experience in making successful social games, will discuss user behavior and key game mechanisms that make games popular. Eiji will focus on the 3 essential parts of a game: user acquisition, engagement, and monetization in the context of both game design and social design. He will discuss the role of long and short term game cycles, the necessity for a social graph, the importance of fostering cooperation, competition, and communication, and platform requirements.

    Speakers
    VP, Prod | GREE International | Eiji Araki joined GREE in August...


    Type Interactive, Solo
    Hashtag #sxsw #GREE
    Theme Emerging
    Level Intermediate
    Tags All
    Website http://schedule.sxsw.com/2012/events/event_IAP9187

Sign up or log in to save this event to your list and see who's attending!


 

  • Band
  • Party
  • AC Select
  • SXSW Interactive Conference
  • SXSW Film Conference + Screenings
  • SXSW Music Conference
  • Venue
  • Free Stuff
  • Theme
  • Level



  • Share on
    Facebook Twitter
    Take A Tour Of Site Features


    Get Adobe Flash player