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5:00pm

Blogging: Why So Many Women Are Doing It

    Blogging is nothing new, however the number of bloggers continues to grow. Mom bloggers, fashion bloggers, food bloggers, and life style bloggers have seemingly taken over Blogger, Wordpress, and Tumblr, and most of these types of blog authors are women. Young, female bloggers have become a force to be reckoned with: the most popular ones have their lives made into movies, they write and sell books that top best seller lists, and they guest design for major brands. The lesser known bloggers still influence their readers in big ways, and companies have sat up and have taken notice. Let's discuss why women blog, how they use social media differently than men, and why brands are eager to connect with these women.

    The Austin Chronicle recommends this event in "A Patchwork Planet: How blogging became the (very lucrative) 21st century quilting bee" Read the full feature here.



    Speakers
    Founder | Republic Of Wow

    Founder | Texas Style Council | Blogger | Thrift Store Lover...


    Type Interactive, Core Conversation
    Hashtag #sxsw #ladyblogs
    Theme Branding and Marketing
    Level Beginner
    Info Y
    Website http://schedule.sxsw.com/2012/events/event_IAP12916

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