SXSW 2012

Video On Demand is the fastest changing area of independent film distribution, with new companies and routes emerging every day, but is there money to be made by handling those rights alone? How do you go about it? What terms do companies offer? What will it cost to self-fund a theatrical to promote the VOD & DVD, what are the different VOD windows you need to exploit, and what kind of returns can be expected? American The Bill Hicks Story was an opening night film at SXSW 2010, and the filmmakers made the decision to theatrically release the film themselves day-and-date with VOD. The film was TopTen in iTunes Indy & Doc charts for almost two months, and is seeing significant returns from Pay-Per-View in 100 million homes on the Time Warner Comcast cable network. The filmmakers will take you through the process from festival premiere to VOD launch with actual numbers and input from their theatrical & VOD partners, an independent film rep and president of major distributor Magnolia Pictures.