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3:30pm

News Entrepreneurs vs. Traditional Journalism
    Tuesday March 13, 2012 3:30pm - 4:30pm @ Sheraton Austin (Creekside I & II) (701 E 11th St, Austin, TX 78701)
    J-Lab counts more than 1,200 entrepreneurial news start-ups around the country. Placeblogger counts 4,000-plus placeblogs. These sites often get bad raps from traditional media for being the equivalent of unlicensed drivers behind the wheels of quasi-journalistic enterprises, trafficking in rumors and opinion. Yet many are trying to do the right things, tip-toeing through pay-to-play pressures from advertisers, navigating the reporting of locals' minor infractions, sunsetting search-engine tidbits, and fielding partisan accusations from political candidates. A corps of entrepreneurs is developing new codes of rights and wrongs.

    Speakers
    Exec Dir | J-Lab | Jan Schaffer, executive director of J-Lab…

    Editor/Publisher | Oakland Local | Susan Mernit is editor & …


    Type Interactive, Dual
    Hashtag #sxsw #NewNews
    Theme Journalism and Online Content
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP100052
 

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