Storytelling is an inherently key aspect of non-profit business. Donors deserve to know how their gifts are having an impact; potential donors need to know how they can make a difference. But are non-profits truly "thinking digital" when it comes to getting their stories noticed? Are we stuck in brochure mode? The next generation of philanthropists—and beyond—is comprised of digital natives, far more accustomed to non-linear interactive storytelling and far more comfortable with a touchscreen than a staple-bound booklet. Donors are expecting to see complex, layered data presented in the form of colorful, entertaining, easily digestible media. This panel will discuss and explore alternate approaches to get your story noticed across a range of digital platforms.
Speakers
Exec Dir | Center for Digital Storytelling | Joe founded the...
Web Manager | Oxfam America | I'm a digital communications manager...
Principal | Treesaver Company Inc | Roger Black
Type Interactive,
Panel
Hashtag #sxsw #NoBrochure
Theme Better Tomorrow
Level Intermediate
Website http://schedule.sxsw.com/2012/events/event_IAP9691
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